Monday, 9 December 2013
Monday, 2 December 2013
Target Audience Profile
Francesca is 18
years old and lives alone in her flat in Glasgow. She was born in Newcastle.
She has just started working as a full time manager in Rokit clothing. She has
a strong likeness to modern indie and rock music and likes to mould her work
around her interest of music. Francesca is successful in her work as she is
imaginative and has a strong love for fashion. Francesca spends a lot of time
online, as it is easier for her to work on and to get inspiration from. She
gets around £17,000 per annum which is spent strictly on her rent and essential
costs. Companies like Boohoo and ASOS allow her to attend already paid for events
to gigs and festivals to review latest fashions for her blog, so she likes to
stay on top of what’s going on in the music world.
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